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Let's face it: the desire to become an Influencer and the ability to be one don't always go hand in hand.

Every day we get lots of questions like "but how do I create my own audience?", "Why do I never get good results on Instagram?", "HOW CAN I BECOME AN INFLUENCER? ".

Therefore, there is no need to hide: the world of influencer marketing attracts and conquers the attention of many, with the most varied objectives ranging from the desire to share their interests to that of monetizing. The point, however, always remains that of be able to create stability in the relationship with users who interface with their own profile and, potentially, attract others.

As we said, the main problem is to be aware of their potential as well as gods own weaknesses, essential to use them as a starting point for your own improvement.

It is not a shame to consider ourselves inexperienced in this world, the important thing is to make it happen.

But let's get to the interesting part: how to create a relationship with your followers in order to become a good Influencer?

Let's start from the most important concept of all, essential. To become an Influencer, and a good Influencer, you need to TALK.

Already at this point we will surely have demoralized a third of the readers of this blog.

Think about it, how to "influence" a person, how to convince him of something, how to involve him in your world without saying any word?

Dialogue is FUNDAMENTAL, e the stories were born precisely to allow users to express themselves freely with content that can go beyond simple photography.

This does not necessarily imply the need to fully tell their private life, albeit most users literally loves this type of content, but also to make them participate in a small part. Your work, the passion you pursue, your hoped-for dreams and projects.

It is completely understandable that at first glance, having to speak to a camera makes this process a little more difficult for those who are beginners. But once you have overcome the fear and the feeling of speaking alone, and once you have received the first interactions, and therefore the first demonstrations of not being alone, this activity will become completely natural!

Many say that to overcome this difficulty you can record stories without publishing them, to better understand the tone and approach you prefer to use.

It is actually a much more popular one natural history and without filters which, albeit with some errors, makes your voice more reliable and your profile more reliable.

Once you have achieved a certain degree of confidence, the other fundamental aspect for creating a solid relationship with your followers is CONSTANCE.

It is easy to get tired or forget a profile that does not publish daily, so you must always keep the attention of your users high without ever abandoning them suddenly.

Finally, once you get the right attention, it is advisable to limit the losses of followers. How to do? With INVOLVEMENT.

Come up with ways you think fit your profile best to engage your users. Create quizzes, ask questions, ask your audience questions. Only in this way will your followers have the feeling of having found a new "friend" with whom to disconnect from everyday life.

Would you like to know more? Email us at info@yield.social and book to enter the Yield Academy

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