Difference between Influencer and Content Creator

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We live in an age in which there are many sectors and skills that can be considered interchangeable and easily replaceable, but confusion is often generated even in the context of substantially different professions. ...

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Where is Influencer Marketing Today?

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There has been a lot of rumors in the last year of a tendency to lower interest in Influencer Marketing in favor of new sales horizons. What is evident, however, is that this phenomenon ...

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The importance of not being wrong Influencer

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When a company decides to undertake a sponsorship path for its product or service, it is very likely that it will opt for the involvement of one or more Influencers. ...

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